WeCreating pieces that tell stories of love, heritage and becoming are the heart of Choo Yilin jewellery. To immortalise a love story through a series of visual mementos, we bring you an Elegant and Ethereal wedding styled shoot with the stunning Melissa Celestine Koh.
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Choo Yilin at Asia Society New York
The themes of love, heritage and becoming are intrinsic to Choo Yilin. It is for this reason, above all, that we are extremely honoured and humbled to be able to represent Singapore in showcasing our designs on a global platform.

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Choo Yilin Jade Jadeite Jewellery Singapore Wedding

For the modern day bride, the perfect bridesmaid gift means more than just a gift, it is a token of her gratitude and heartfelt expression of how wonderful the friendship means to her.

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jewellery teahouse jade heritage community artisanship inspiration
Today, we’re proud to unveil the Choo Yilin Atelier at 331 Joo Chiat, a 1800 square feet space now redesigned into a two-story atelier that proudly bears the values of Heritage, Community, and Artisanship, largely inspired by the concept of a traditional Chinese teahouse.
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Choo Yilin Jade Jewellery Singapore Local Designer Heritage Label Shophouse Emerald Gem Joo Chiat Katong Architecture InspirationOur fan-favourite Shophouse collection, which takes its inspiration from our humble home - the Peranakan shophouse, makes its comeback this time around refreshed in a new White Rhodium coat.

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Choo Yilin Jade Jewellery Singapore Local Designer Heritage Label Empower Women International Day

This International Women’s Day, we seek to celebrate women – along with their all-encompassing moments. For this edition of Choo Yilin’s Empowered Everyday Women series, we’re proud to introduce Sheryl Lee who graced us with her story of embracing life and its ebb & flow.

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Choo Yilin Jade Jewellery Singapore Local Designer Heritage Label Women Empower International Day Marie ChooWomen who never take failure lying down; who are constantly pursuing personal development and betterment – these are the woman we are celebrating for Choo Yilin’s Empowered Everyday Women series, starting off with sports and animal enthusiast, Marie Choo.
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Choo Yilin Jade Jadeite Jewellery Singapore Local Designer Heritage Label Joo Chiat Peranakan Shophouse Inspired Emerald Cut GemstonesLast Summer, the Choo Yilin Shophouse Collection was released. This time around, we're reviving it and introducing our signature medium of Type A Burmese Jadeite into the mix for an eclectic collection featuring touches of asymmetry and modern silhouettes. 

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A Joo Chiat Love Story

February 14, 2017

Stories  

Choo Yilin Jade Jewellery Singapore Local Designer Heritage Label Joo Chiat Katong Love Story Wedding Engagement
"It is the stolen moments and halcyon days: of wistful nights and young love on a rickety swing, of curious bright eyes peering through every neighbour's window, of tender weddings and quiet goodbyes... It is the confluence of years that embodied youth, happiness, and age - Joo Chiat is, above all, Love."
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Choo Yilin Jade Jewellery Singapore Local Designer Camellia Flower Valentines Day Gift Women Ladies Girlfriend
At the heart of our brand values lies the importance of awareness - of understanding you and what you love. We've heard you loud and clear – the favourite Camellia collection makes it comeback, this time, in all its warm rosy-hued glory.
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